nyspra 2025

registration information

Registration now open. Register here. Early bird registration closes on December 20, 2024.

Sunday Pre-conference Sessions

Hope for the Best, Prepare for the Worst: Communicating When it Hits the Fan, 8:00-11 a.m.
Krystyna M. Baumgartner, APR

Early bird: $55
Regular: $60

Unlocking the Power of AI for School Communications: A Practical Workshop, 8:00-11:00 a.m.
Kelly Gaggin, Ph.D., APR, Fellow PRSA

Join us for an interactive, hands-on workshop that will revolutionize your approach to school communications. Learn how artificial intelligence can be your thought partner in crafting effective communications. We’ll dive into how AI can help create accessible materials, improve your content creation, and keep your school communications on point while adhering to privacy standards and policies. Whether you’re a solo pro or part of a team, discover and practice the best tools, strategies, and practices to make your communications more efficient, creatives and impactful. This session is designed to use AI to elevate your work and drive engagement and action. Participants should come prepared to share how they are using AI tools in their work, and of course bring questions - we’ll have ample time to inspire each other!

Recommended: Bring your wi-fi ready devices to use AI tools in real time!

Early bird: $55

Regular: $60

APR Prep Session, 1:00-4:00 p.m.
Monica Lester, APR and Nancy Cole, APR

Thinking about earning your Accreditation in Public Relations? In the process of getting your APR? Have your questions answered about the process and jump into learning. We’ll offer a mock panel presentation, test-taking strategies and more!

Early bird: $55

Regular: $60

New to School PR Session, 1:00-4:00 p.m.
Sondra Whalen, APR

Ready to kick off your journey in school PR? This hands-on workshop will give you the tools and tips to strategize for success, handle tough situations, and build strong connections with your school community. You’ll walk away with practical resources, a solid plan to get started, and the confidence to tackle your new role like a pro.

Early bird: $55

Regular: $60

Conference Registration (Monday and tuesday)

Early bird member: $175
Early bird non-member: $230

Regular member: $225
Regular non-member: $280

Cancellation Policy

Cancellations received by February 14, 2025, will be charged 50% of the original cost. No refunds for cancellations received after February 14, 2025. Substitute registrations are allowed.